The leader in luxury menswear, Ermenegildo Zegna announced a couple of months ago an international collaboration with the acclaimed filmmaker Park Chan-wook for their new fashion film. The movie was divided in 4 episodes and the last one was just presented at the closing event at Shanghai’s Fashion Week.
The project sums up a creative collaboration between Park Chan-wook and Stefano Pilatin, which shows the new style of the Italian fashion house, which serves the New Generation Leadership. And as I mentioned on Instagram, BK will present the full production exclusively!
Check out the synopsis:
A young and brilliant CEO from London contemplates the possibility of selling his invention to a mysterious Chinese billionaire. Before meeting his real potential investor, however, our our protagonist has to face a number of challenges in the form of travel, puzzles and changing clothes.